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The Journey Behind GOLD COLLAGEN®

Where Inner Health Meets Visible Beauty

Since 2011, GOLD COLLAGEN® has helped millions feel confident in their skin, their energy, and their wellbeing — from the inside out.
 Rooted in science, inspired by wellbeing culture, and powered by clinically researched nutrition, we create liquid supplements that support skin, hair and joint health in ways topical products cannot.

Pioneering liquid collagen in the UK with 50M+ products sold worldwide.

Our Mission

We believe that when your inner health thrives, everything else follows.
Our mission is simple: to help people look and feel better for longer through innovative, science-backed nutrition.

We’re committed to excellence, transparency, and results you can see and feel — naturally, safely, and sustainably.

Our Pioneering Founder

Grown in Italy’s culture of great food and preventative wellbeing, our founder Tony Sanguinetti learned early that health starts from within.


His journey took him from the world of fashion in Milan, Paris and New York to a life-changing discovery in Japan: beauty was treated as an outcome of inner balance, not something applied on the surface.

That insight sparked a vision — to create a new category of beauty based on nutrition, clinical research, and liquid formulations designed for superior absorption.

What began as a single formula in 2011 has grown into a global brand trusted for innovation, results and integrity.

Why Liquid Works Better

Why We Choose Liquid Over Capsules or Powders

  • Not all collagen is absorbed the same way.
Our liquid format is designed to deliver hydrolysed collagen peptides and nutrients more efficiently, allowing the body to use them where they’re needed.
  • High absorption of collagen peptides
    Fast and convenient daily intake
  • Better synergy between nutrients
  • Consistent dosing for long-term results

This is why GOLD COLLAGEN® pioneered liquid collagen supplements in the UK — to deliver results you can actually feel.

Purpose That Goes Beyond Beauty

We believe wellbeing should create ripple effects — for you, for others, and for the planet. Through responsible sourcing, recyclable packaging and our long-standing partnership with Mary’s Meals, we contribute to change where it matters most.

For every bottle sold on our UK, Italy, Spain and Portugal sites, we donate a school meal to a child in need.
 Nutrition fuels education — and education fuels opportunity. Together with our community, we have already delivered hundreds of thousands of meals across Malawi, Kenya and Zambia.

Ready To Redefine Your Glow

Discover the Formula That Fits Your Needs

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