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About Us

We are the pioneers of collagen-based liquid supplements

Where it all started

We are the pioneers of collagen-based liquid supplements formulated to slow down the ageing process from the inside out.

GOLD COLLAGEN® range now also includes essential vitamins in tablets and complementary skincare treatments to fulfil hydration and plumpness to the skin and strengthen hair and joints from the inside and out.

Our pioneer collagen-based liquid format not only provides a more practical intake, but also a faster and more effective absorption for long-lasting results in just 3 weeks 

Find your beauty saviour

Each of our formulas has been developed with over a decade of rigorous clinical testing and scientific knowledge. Targeting specific areas for different types of individuals and needs. 

Choose your best fit among our collagen supplements, multivitamins and skincare products.

World’s leading liquid collagen,
with sales of over 50 million bottles in over 45 countries. 

Developed by a team of leading doctors, scientists, and nutritionists, these highly trusted formulas of collagen, vitamins and minerals helps your body thrive.

Inspired by oriental beauty rituals, GOLD COLLAGEN® is a holistic and delicious elixir of youth, health and wellbeing with world-class, nutrient-rich formulas scientifically developed and clinically tested. Our highly potent and patented formulas fuses Japanese wisdom with advanced European scientific research to deliver radiance from within. 

Our liquid collagen is the first and only on the market

  • To hold 4 patents
  • With 13 clinical studies
  • With studies published in 12 peer-reviewed papers
  • 3 awards for Recognition of Excellence in Science
  • 16 awards for Recognition of Excellence in business

OUR MISSION

Helping people look and feel better for longer
A commitment that unfolds through expertise and excellence. 
Driven by innovation and supported by science
We listen, We understand. We guide.
To foster beauty and wellbeing from the inside out. 

Our Story

Whilst on a trip to the Land of the Rising Sun, Tony Sanguinetti, founder and Managing Director of MINERVA Research Labs Ltd, became fascinated by the Japanese reverence of women in their art of beauty. 

He noticed that a holistic skincare approach was key to their youthful appearance and how Japanese women were switched on to the power of food as medicine, carefully balancing the minerals and vitamins in the body. 

His vision was to innovate a formulation that actively supports the immune system from the inside out to reduce the effects of ageing, visibly increasing hair production, nail strength and maintaining joint health. 

From the research laboratories of MINERVA Research Labs based in London and the wisdom of Japan, Tony Sanguinetti partnered with leading academic institutions to develop the only collagen supplement supported by 4 patents and 13 clinical studies on the final formula with results published in 12 peer-reviewed scientific papers and medical books. 

Since then, with a simple daily sip, our Liquid Collagen supplements have crossed all borders to become the best ally for anyone who considers their beauty and well-being as a priority. It introduced a new generation of skincare that works from within to promote beautiful and younger-looking skin.

GOLD COLLAGEN® counts 4 recognition awards of excellence in science and 16 recognition awards of excellence in business with multi-award-winning products.

Award-winning & scientifically proven formulas

From the research laboratories of MINERVA Research Labs based in London and the wisdom of Japan, Tony Sanguinetti partnered with leading academic institutions to develop the only collagen supplement supported by 4 patents and 13 clinical studies on the final formula with results published in 12 peer-reviewed scientific papers and medical books. 

Since then, with a simple daily sip, our Liquid Collagen supplements have crossed all borders to become the best ally for anyone who considers their beauty and well-being as a priority. It introduced a new generation of skincare that works from within to promote beautiful and younger-looking skin.

GOLD COLLAGEN® counts 4 recognition awards of excellence in science and 16 recognition awards of excellence in business with multi-award-winning products.